"Sustainable design with the user in focus" is the title of my short lecture on Swedish design, which I will give on Friday in Hamburg at the Chamber of Commerce Hamburg, in connection with the Design S exhibition in the ECE shopping center Europa Passage. It is the third out of five venues in Hamburg where the exhibition will tour for three months. The media coverage has been massive, and I will find out more about how the public has reacted when I meet the fantastic organizers Birgit Kassovic and Helena Wallander of Tocado PR. Ever since we showed the previous issue of Design S in Hamburg in 2008, they have been following Swedish design enthusiastically and worked so hard to realize this tour. They have even published a new catalogue, broschures and we are really impressed. This means that I take a short break from my vacation, and on Saturday I return to a full summer house of children and grand children. Quite a nice mix of life styles actually.
|Design S opened in the third out of five ECE shopping centers on August 4th - Europa Passage|